A straight talking brand for a straight talking business.

Seven Video

Disciplines:
+ Brand Strategy
+ Brand Identity
+ Web Design
+ Web Development
+ Print Design
+ Brand Collateral

Seven Video is a Yorkshire-based film company specialising in video production for corporate and events. Founded in 2014 by three brothers with a passion for storytelling, Seven produce engaging content for a diverse range of sectors across the UK.

Having outgrown their brand, Seven approached us for a rebrand with the purpose of increasing brand awareness to help drive the business forward. As a down-to-earth, straight-talking and unpretentious organisation proud of its northern heritage, Seven needed a brand that reflects who they are today. Initially looking only to refresh their existing identity, Seven were happy to be challenged and welcomed new ideas.

By utilising video production iconography, we brought meaning to an identity centred around a modern and dynamic logo – the basis for an entire brand system. Letterforms from the logotype are carried through into Seven’s messaging. A bold and arresting colour palette paired with this unique and confident typographic approach forms an identity instantly recognisable wherever it’s applied. Taking further inspiration from the videography aesthetic, all imagery is displayed at common screen aspect ratios.

With motion in mind, the typography and brand elements can be animated to interact with video, enabling the brand identity to be embedded into any application. We worked with Seven to build them a new website to express their newly defined voice and showcase their impressive portfolio.

A bold and arresting colour palette paired with a unique and confident typographic approach forms an identity instantly recognisable wherever it’s applied.

Taking further inspiration from the videography aesthetic, all imagery is displayed at common screen aspect ratios.

We’ve created a brand we’re truly proud of and I’m really excited to see where this is going to take us over the next few years.

Paul Sherwood
SEVEN Founder & Creative Director

We worked with Seven to build them a new website to express their newly defined voice and showcase their impressive portfolio.